ActivateINK Mobile App app for iPhone and iPad

ActivateINK “activates” ink by bridging and augmenting printed images with the world of rich media, digital content. It uses image recognition technology to unlock hidden content and automatically displays a video or graphic layer.

Look for the ActivateINK mark next to an image (poster, magazine photo or newspaper graphic). The ActivateINK mark simply lets you know an image can be unlocked.

Launch the app and hold the camera over the image. When the camera tracks the target image, the digital content will unlock. Look for additional web content once the target is augmented.
Go to http://activateink.com/samples to try some out.